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Optimise Your Amazon
Strategy, Outperform
the Competition.

Amazon Marketplace Optimisation

Selling on Amazon can feel like shouting into a void, can’t it? With millions of sellers vying for attention, getting your products noticed is like trying to spot your suitcase on an airport carousel. It’s exhausting, frustrating, and sometimes… a bit of a mess. That’s exactly why you need Amazon Marketplace Optimisation.

Think of it as giving your brand a megaphone in a noisy room. We help you cut through all the clutter, make your products visible, and honestly? Turn browsers into buyers. Whether you’re drowning in competition or feeling like your listings are doing the bare minimum, we’re here to give your store the glow-up it deserves.

Amazon Listing Optimisation

Here’s a thing nobody tells you when you start selling on Amazon… the smallest tweaks make the biggest difference. And that’s what Amazon Listing Optimisation is all about.

Does This Sound Familiar?

You’ve got the great products, you’ve uploaded the listings, maybe even sprinkled some keywords in there. And then? Crickets. Few clicks, fewer sales. Frustrating, isn’t it? But don’t panic - you’re not alone, and we know exactly how to fix this.

Imagine this for a moment. Your product titles are crafted to stop scrolls dead in their tracks. Bullet points that shout "YOU NEED THIS!" (politely, of course.) Images so good you’d want to lick the screen (no judgment). This isn’t fantasy. It’s what we do every single day. We’ll give your listings the love and attention they need so they can start performing the way you always hoped they would.

No more guesswork. No more “Is this even working?” vibes. Just optimised listings that deliver.

What Our Services Include

Tesco logo on the side of a supermarket building.

Comprehensive Keyword Research & Optimisation. We dig deep into what your potential customers are searching for. Because keywords are your golden ticket to getting found.

A woman sits at a desk with a laptop and a cup of coffee. She is holding a smartphone in her hands and looking at the screen, which displays an online shopping website.

Compelling Title & Bullet Point Creation. Think of us as your very own product cheerleaders. We write titles and bullet points that make your product irresistible.

Tesco logo on the side of a supermarket building.

High-Quality Product Image Optimisation. People do judge a book (or a product) by its cover. Our attention-grabbing images make your products pop off the screen.

A woman sits at a desk with a laptop and a cup of coffee. She is holding a smartphone in her hands and looking at the screen, which displays an online shopping website.

Backend Search Term Implementation. Backend optimisation sounds super boring, doesn’t it? Except it’s wildly important - and we nail it every time.

Tesco logo on the side of a supermarket building.

A+ Content (Enhanced Brand Content) Development. It’s your chance to impress… and we make sure you leave a mark. Think beautiful visuals, smart layouts, and messaging that screams professional.

  • The support, efficiency and general 'good egg' feeling about all of those we've worked with at TWU, is second to none. They've helped us build our brand and presence on Amazon, from 0 - hero in less than six months. They're always willing to the extra mile, and help explain things to laymen in a simple, supportive and clear manner. Love working with you guys!

    Taylors Snacks

  • My experience of working with This Way Up has been 100% positive since we started with them in 2022. I highly recommend them for their passion in getting a project to a high level of success and for their integrity and professionalism. It s been a pleasure working with such a truly great team.

    The Edinburgh Natural Skincare Company

  • What a brilliant job This Way up have done for Cheeky Chompers. We are so impressed with the team, the insights, tools and the seamless way that they work together with us to add huge value to our Amazon business.

    Cheeky Chompers

  • ThisWayUp team is dream to work with. I really consider its staff an extension of my team.

    Highlander Outdoor

  • TWU have setup our Amazon account for success, they optimized the listing, ads and ensured we were doing things in a scalable way. We didn't need to do much except catch up every two weeks to ensure things were working well.

    Total XP

  • ThisWayUp have been integral in establishing ishga on Amazon US. We've been well supported throughout our journey so far and any challenges that have arisen have been dealt with quickly and effectively. Knowing our account is in good hands lets us focus on growing other areas of the business. Communication from the ThisWayUp team has always been brilliant, with weekly calls to update us on the latest plans and analysing our performance to continually grow.

    Ishga

What is Listing Optimisation

Amazon Listing Optimisation is the process of turning an okay product page into an “OMG, add to basket NOW” product page. It’s about enhancing your listings with smart keywords, killer content, and visuals that do all the talking.

Think of it as setting your products up for success every step of the way - from being discovered in a crowded search to convincing customers they can’t live without what you’re offering. Optimisation is the difference between getting ignored and becoming a bestseller.

Want to know more? You know where to click.

FAQ

  • We leave no stone unturned! Titles, bullet points, images, descriptions, backend search terms - you name it, we optimise it. The goal? To make your listings irresistible, visible, and oh-so-clickable.

  • When your listings are properly optimised, they perform better. Think higher search rankings, more clicks, and more sales. We align your product with what shoppers are looking for, so they find, love, and buy faster.

  • We’d love to wave a magic wand, but no one can guarantee exact numbers. What we do guarantee is that your listings will be optimised to their full potential. Most clients see noticeable boosts in visibility and conversions - just ask our case studies!

  • Clients have reported increased search rankings, sales growth, and happier customers who find what they’re looking for. We can share specific examples if you’re keen.

  • Patience is key. While some results can be seen in a few weeks, optimising for Amazon is like planting seeds. The real payoff comes as those changes take root and grow stronger with time.

  • We believe in custom solutions, so pricing depends on the scope of your project. Drop us a line, and we’ll chat through all the details.

  • Nothing too complicated. We’ll need basic info like your product details, current listings (if applicable), and any specific goals you have. Don’t worry, we’ll guide you through it all step by step.

  • Absolutely. Stunning visuals sell products (and fast.) We sort everything from image layouts to A+ content that tells your brand’s story while looking next-level professional.

  • Step one? We get to know you and your goals. From there, it’s all about research, strategy, and action. You’ll hear from us every step of the way.